Facebook Media Buyer Apps
Full time
Remote
Middle
Strive, Develop, Achieve with us!
EvaDav - leading ads - has been a leader in advertising traffic for over 10 years. We have built 3 advertising networks and know everything about monetizing traffic. Now we are looking for a top media buyer who, with our knowledge base, can lead one more direction.
With the aim of providing an unlimited flow of conversions to internal TOP advertisers, we are creating a powerful network with unique products and a team of professionals.
πΉ Launching and Managing Advertising Campaigns
- Setting up and running ads in Meta Ads (Facebook, Instagram).
- Working with various ad formats (carousels, videos, stories, lead forms, etc.).
- Optimizing budgets and bids to achieve maximum ROI.
πΉ Campaign Analysis and Optimization
- Monitoring key metrics (CTR, CPC, CPA, ROAS) and improving them.
- A/B testing creatives, offers, audiences, and strategies.
- Reducing lead/conversion costs by adjusting the funnel and ads.
πΉ Exploring New Strategies and Testing Hypotheses
- Generating ideas and testing new approaches in targeting, offers, and creatives.
- Analyzing trends and implementing advanced solutions to enhance effectiveness.
- Identifying fresh audiences and unconventional promotion methods.
πΉ Creating and Working with Creatives
- Assigning tasks to designers and copywriters for effective ad materials.
- Developing hypotheses to improve visual content and copy.
- Testing different creative formats and analyzing their effectiveness.
πΉ Working with Analytics and Tracking Tools
- Setting up and ensuring the correct operation of the Facebook Pixel.
- Utilizing analytical tools (Facebook Analytics, Google Analytics, BI systems).
πΉ Automation and Scaling
- Using auto-rules, Lookalike audiences, and retargeting to scale campaigns.
- Scaling successful campaigns and managing large budgets.
π Technical Competencies
β Experience working with Meta Ads Manager for mobile apps – confident campaign setup, management, and optimization.
β Experience managing budgets from $100K per month.
β Deep understanding of Facebook's auction system – working with bid and budget strategies.
β Analytical skills – ability to work with Facebook Analytics, Google Analytics, Power BI, and interpret data.
β Knowledge of retargeting and Lookalike audience principles – ability to create effective sales funnels.
β A/B testing – hypothesis validation, analyzing the effectiveness of different audiences, creatives, and offers.
β Facebook Pixel setup skills – event tracking and correct data transmission.
β Copywriting and creative skills – understanding what texts and visuals perform best.
β English level B1 or higher.
π Strategic and Creative Competencies
π― Generating new approaches – discovering fresh traffic acquisition strategies and innovative solutions.
π― Developing effective creatives – understanding consumer psychology and testing visuals/messaging.
π Soft Skills
πΉ Analytical mindset – ability to quickly process data and find solutions.
πΉ Responsibility and attention to detail – campaign management and error prevention.
πΉ Stress resilience – handling large budgets and constantly searching for growth opportunities.
πΉ Independence – ability to work without strict supervision while focusing on KPIs.
πΉ Teamwork – collaborating with designers, copywriters, developers, and analysts.
πΉ Willingness to learn – keeping up with trends and innovations in digital advertising.
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You get the experience that correlates with your interests and, at the same time, promotes business.
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Our company is developed and ready for external crises.
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With us, you realize your career ambitions and ideas.
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You can count on us for work and life challenges.
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Together we succeed thanks to the strong feedback culture.
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We stick to a transparent system of financial motivation.
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full-time, remote work, or relocation to the Prague office
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Fixed rate and bonus
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All infrastructure upon request
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Top offer
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Solo work or team formatio
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Automated processes and minimum manual work
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Opportunity to implement your boldest ideas that you've been lacking budget for
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Π‘arte blanche to realize your ambitions